Local Beauty Leader Leverages Grassroots Strategies to Plump Up Sales

CHALLENGE:
In a sea of local competition, this salon and spa needed to find creative ways to not only connect with their community, but attract a larger audience. 

SOLUTION:
Our team focused on quick and effective campaigns that the staff could manage with their busy schedules, while staying mindful of their budget. Instead of using traditional communication media methods, we developed grassroots campaigns that would allow them to connect with not only their current clientele but local businesses who could in turn help get their message out.   

OUTCOME: The salon and spa are implementing and building off the campaigns we put in place while continuing to network with their local community.